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FORD'S ENERGY EFFICIENCY EFFORTS EARN FIFTH ENERGY STAR AWARD

  • Ford Motor Company earned its fifth straight ENERGY STAR® Award for Sustained Excellence from the U.S. Environmental Protection Agency
  • In 2009, Ford improved energy efficiency in the U.S. by 4.6 percent resulting in savings of approximately $15 million
  • Actions that have enabled Ford's energy efficiency gains range from updated heating and lighting systems to advanced computer controls

DEARBORN, Mich., March 1, 2010 - Ford Motor Company's actions to reduce the amount of energy used to manufacture vehicles and support its U.S. operations have earned it the U.S. Environmental Protection Agency's coveted 2010 ENERGY STAR Award for the fifth consecutive year.

The 2010 ENERGY STAR Award for Sustained Excellence recognizes Ford's continued leadership and commitment to protecting the environment through energy efficiency.

In 2009, Ford improved energy efficiency in the U.S. by 4.6 percent resulting in savings of approximately $15 million. Actual savings due to plant shutdowns were higher, but Ford measures energy efficiency as energy consumed per vehicle. Since 2000, Ford's U.S. facilities have improved energy efficiency by more than 30 percent. That's equivalent to the annual energy consumed by more than 110,000 homes.

"More than ever, we at Ford Motor Company are committed to the responsible use of resources," said George Andraos, director, Energy and Manufacturing Site Management. "Partnering with ENERGY STAR is an essential component of Ford's plan to become economically, environmentally and socially sustainable."

Energy efficiency enablers include innovative technology solutions, replication of best practices and nonproduction shutdowns. A number of actions taken by Ford since 2000 have contributed to its overall energy efficiency improvement, including:

  • Using flexible tooling to assemble multiple vehicles on the same production line, which requires less manufacturing floor space and optimizes plant utilization
  • Updated facility lighting systems by replacing inefficient high-intensity discharge fixtures with up-to-date fluorescent lights and control systems
  • Upgraded paint process systems including booth air handling and improved emission controls
  • Continued development of Ford's "Paint Shop of the Future" processes, including Fumes-to-Fuel that turns paint fumes into electricity, the 3-Wet painting process that significantly reduces the footprint and energy use of paint booths, and zirconium oxide pretreatment that uses less energy to inhibit surface corrosion
  • Installed advanced computer controls on all North American plant air compressors for paint shop applications and pneumatic tools
  • Initiated a PC Power Management program to improve global energy efficiency with an estimated reduction in the company's carbon footprint of between 16,000 and 25,000 metric tons annually
  • Initiated the plan for the recently announced "Go Green" Dealership Sustainability Program to improve the energy efficiency of Ford and Lincoln Mercury dealerships
  • Aggressively curtailing energy use during extended production shutdown periods
  • Leveraging the ENERGY STAR program through employee energy awareness communications and events, development of energy modeling and analysis tools, and replication of industry best practices
  • Updated heating systems at many manufacturing facilities by replacing outmoded steam powerhouses with digitally controlled direct-fired natural gas air handler

Ford has shared these and other energy efficiency practices with its global industrial partners and coached its regional operations to use ENERGY STAR guidelines as a foundation for sustainable energy management processes.


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Ford Launches Chapter 2 of the Fiesta Movement

If you thought the original Fiesta Movement was cool, wait until you dive into Chapter 2. This time it enlists 40 people to tell the story of the newest Ford car in 16 cities across the country.

The Fiesta Movement was a social media initiative designed to create excitement about the new Ford Fiesta, putting the small car on the minds of thousands of people nationwide in the U.S. in 2009.

Fiesta Movement Chapter 2 consists of 20 teams comprised of two agents each. These agents were selected from over 1,000 applicants. Their mission will be to redefine the way Fiesta is brought to market by interacting with consumers online and offline, while bringing Fiesta to their communities.

"This was a natural progression from the first phase of the Fiesta Movement," said Connie Fontaine, Ford Brand Content and Alliances manager. "Chapter 2 will still be rooted in social media, but this time the content will also live offline and find its way into new mediums. Fiesta needs to clearly be the star now as the agents share their work within their communities and beyond."

Agents will complete a series of missions, where they will compete in challenges locally that leverage the best of their communities, allowing them to open the discussion about Fiesta through social media and beyond.

After completing a challenge, agents will produce and place the creative content online at www.fiestamovement.com, where followers also can keep up with their favorite agents. The best content will be recognized based on online consumer interaction and consumers' opinions about the agents' work, and will be amplified in local media and events as well as through a variety of national mediums.

One of the missions in Chapter 2 is called "Show the World UR Personality," where agents will design their Fiesta wrap, working with designers to create a wrap that fits their team's personality. Their personalized Fiesta will be delivered to the agent team, and the best wrap, as voted on by the fans on www.fiestamovement.com, will later be available to consumers. Additionally, the winning wrap will be integrated into a future national Fiesta display.

The first Fiesta Movement generated more than 6.2 million YouTube views, more than 750,000 Flickr views and nearly 4 million Twitter impressions. The Fiesta Movement also set a Guinness World Record for the most attendees at a tweetup during the Fiesta Movement Awards Celebration in West Hollywood in December. This unprecedented event brought together 1,149 Fiesta Movement agents and Twitter friends.

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Consumer Reports releases annual list of American Top Picks, Ford the big winner

 Each year that Consumer Reports offers up its annual list of Top American Picks, it seems less and less a consolation bracket and more like a reasonable set of choices. To wit, if you wanted the very best family-sized SUV (Chevrolet Traverse) or fullsize pickup truck (Chevrolet Silverado), Consumer Reports will tell you that you're best off choosing American, regardless of which list its from.

Further, CR has found the Ford Fusion and Mercury Milan twins have proven to be more reliable than a Honda Accord or Toyota Camry. Blasphemy, you say? To borrow a marketing phrase from the Blue Oval itself, Drive One and find out for yourself. We have, and we found out that it's a great car. Apparently, it's also reliable. Not surprisingly, the Fusion managed to earn two more awards in its hybrid guise, including CR's Best Overall Car.

All told, seven of the 10 awards handed out by CR went to Ford - an impressive performance. Two Top Picks were filled by vehicles from General Motors while Chrysler didn't have a single model on the list, which isn't particularly surprising since the Dodge Ram is the only model from the Pentastar that CR even recommends.
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The 2011 Shelby GT500?. Limited build. Unlimited performance.

 Finding the right words to describe the 2011 Shelby GT500? is hard. Almost as hard as trying to ignore one on the street. Built in limited production, this prize of collectible American muscle holds true to its Shelby racing heritage with more raw power and performance-enhancing additions than ever before.

Thanks to a Roots-type Eaton supercharger bolted to its all-new, cast-aluminum engine block, the special 5.4-liter four-valve V8 delivers 550 horsepower and 510 lb.-ft. of torque at 6,200 rpm. And this year's optional Performance Package is just as impressive.

The performance features include serious upgrades engineered to make this dream ride even more awe-inspiring. Even the most die-hard Shelby fans will be struck by the staggered wheel setup where 19-inch wheels live up front while 20-inch wheels work from the back, the new racing-tuned suspension and Directional R-Compound tires at each corner.

For a refresher course, the Shelby GT500? carries a Tremec six-speed manual transmission, a limited-slip rear differential with 3.55 performance gear ratio or an optional 3.73. For stopping this beast, you'll have Brembo four-piston front brake calipers and 14-inch vented rotors.

Everything new to this year's Shelby was added to produce more. More sky with an optional glass roof. More power. More speed. And plenty more to brag about. Although, for those who actually think they can handle one in their driveway, talking won't be the major focus.


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Ford Focus Electric Coming Soon

Ford Motor Company is a-buzz with electrified vehicle development. An all-electric version of the Ford Transit Connect commercial van is coming in late 2010, followed by the Ford Focus Electric in 2011.

Focus Electric is an exciting spin on the next-generation gas-powered Ford Focus, which was revealed at the 2010 North American International Auto Show and is hitting the streets later this year. The electrified Focus will be powered purely by batteries, which means it will never use a drop of gas and will produce zero emissions. Goodbye gas tank. Sayonara tailpipe.

Focus Electric will be rechargeable through wall outlets and is targeted to get up to 100 miles per charge, making it ideal for daily commuters and others who drive predictable "around town" routes. Charging the car's lithium-ion batteries will take between six to eight hours using a 220V wall outlet or longer using a 110V outlet.

Focus Electric will also feature a user-friendly interface similar to the Ford Fusion Hybrid's award-winning SmartGauge? display to provide the driver with information on vehicle range and battery charge.

"Ford is committed to help lead the way to find creative solutions to ensure that electrified vehicles can deliver benefits to our customers, the environment and our business around the globe in a sustainable way," said Nancy Gioia, Ford director of Global Electrification.

Ford also is developing a plug-in hybrid electric vehicle and a next-generation hybrid electric vehicle for 2012.

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THREE FORD VEHICLES SELECTED AS ?TOP 10 FAMILY CARS FOR 2010? BY KBB.COM

  • The 2010 Ford Fusion Hybrid, 2010 Ford Taurus and 2010 Ford Flex are among the "Top 10 Family Cars for 2010," according to the editors of Kelley Blue Book's kbb.com
  • Vehicles are chosen based on factors such as resale value, fuel efficiency, capability and kid-friendliness
  • For more information about the "Top 10 Family Cars for 2010," please visit www.kbb.com/Top10FamilyCars

DEARBORN, Mich., Feb. 16, 2010 - Three Ford vehicles - the 2010 Ford Fusion Hybrid, 2010 Ford Taurus and 2010 Ford Flex - are among the "Top 10 Family Cars for 2010," according to the editors of Kelley Blue Book's kbb.com.

"While the product landscape in the new-car world seems ever-changing, the vehicle needs of the typical American family remain fairly constant; capable versatility, value, safety and economical factors usually remain top-of-mind," said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book's kbb.com.

Nerad says the Ford Fusion Hybrid is a top pick for families because it saves money at the pump, keeps everyone entertained with the latest Ford SYNC® technology, and scores high in terms of ride and handling.

"The Ford Fusion Hybrid doesn't scream its hybrid-ness to the multitudes," he said. "Instead, it provides what many of us at Kelley Blue Book feel is the best hybrid experience on the road. We love the way the Fusion Hybrid rides and handles, and we applaud its innovative dash and environmental credentials."

Nerad says customers in the market for a family car should also consider the Ford Taurus because it delivers features that American families will appreciate.

"What was once merely a competent full-size sedan has transformed into a visually striking technological tour de force," he said. "With features uncommon in its segment, a roomy cabin, cavernous trunk, and nimbleness that belies its size, the redesigned Ford Taurus is a family car that pleases everyone, including the driver."

Nerad says if the editors of Kelley Blue Book's kbb.com had to pick an overall winner from the "Top 10 Family Cars for 2010," the Ford Flex might get the nod.

"The Ford Flex leaves plain-vanilla crossovers behind with its distinctive styling, and it has all the comfort and convenience features required to be a great transcontinental family tourer while performing equally well in getting the kids to softball practice," he said. "It drives better than some midsize sedans, offers comfortable seating for seven, and boasts a long list of available interior amenities including an array of infotainment features and even a small refrigerator."


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Preview: 2011 Ford Edge

By Nelson Ireson Car Expert February 10th, 2010

The 2011 Ford Edge doesn't look much edgier than its predecessor, but lying just beneath the skin, there's quite a bit that's new, including Ford's MyTouch system and a new EcoBoost four-cylinder turbocharged engine.

Ford calls the new Edge a "refresh" of the previous model, which has been on the market for five years now. The revised look certainly follows that theme, building on what made the last model popular, but livening it up with a large, beefy grille, more pronounced fenders and a sculpted silhouette that follows the original's fairly closely.

Inside, the look is even fresher, with wood-grain trim and redesigned controls that look more cleanly laid-out. The Ford MyTouch system lives in the center stack, and its primary interface is the large LCD touchscreen that sits atop it.

The new EcoBoost four-cylinder mated to a six-speed dual-clutch gearbox is something Ford is sure to brag about, expecting close to 30 mpg highway, though official EPA ratings haven't been disclosed yet. A 3.5-liter V-6 good for 285 horsepower is the next step up, and a 3.7-liter V-6 rated for 305 horsepower tops the engine selection.

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Ford Transit Connect Goes Electric


An all-electric version of the Ford Transit Connect will debut at the 2010 Chicago Auto Show. This zero-emissions, electric vehicle (EV) version of the small van will be in fleet operators' hands later this year.

Ford is collaborating with Azure Dynamics Corporation to upfit the Transit Connect Electric with Azure's Force Drive? battery electric powertrain and Johnson Controls-Saft's advanced lithium-ion battery technology.

"Transit Connect Electric exemplifies how we are leveraging our relationships as well as our hybrid and advanced powertrain programs to bring energy-efficient technologies from the laboratory to the street," said Derrick Kuzak, Ford group vice president, Global Product Development. "Not only is this an ideal vehicle for eco-conscious fleet operators, it is an important part of Ford's future."

In addition to the Transit Connect Electric, Ford plans to bring three more electrified vehicles to market by 2012: the Focus Electric in 2011, a plug-in hybrid electric vehicle in 2012 and a next-generation hybrid in 2012.

Ford Transit Connect Electric goes into production in late 2010. It will be well-suited for commercial fleets that travel predictable, short-range routes with frequent stop-and-go driving in urban and suburban environments and a central location for daily recharging. The vehicle, which will accelerate at a similar rate as the gas-powered Transit Connect and will have a top speed of 75 mph, has a targeted range of up to 80 miles on a full charge.

Owners will have the option of recharging the Transit Connect Electric with either a standard 120V outlet or preferably a 240V charge station installed at the user's base of operations for optimal recharging in six to eight hours. A transportable cord that works with both types of outlets will be available for recharging at both kinds of locations.

The vehicle's charge port is located above the passenger-side rear wheel well. The onboard liquid-cooled 28-kilowatt-hour lithium-ion battery pack is charged by connecting the charge port. Inside the vehicle, an onboard charger converts the AC power from the electric grid to DC power to charge the battery pack.

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Ford Fiesta S2000 Has Successful Debut Weekend

Dream Debut for M-Sport's Ford Fiesta S2000 on Tarmac and Gravel

M-Sport, the Cumbrian based team behind the development of the Ford Fiesta S2000 rally car, were today celebrating a dream debut which saw the car take international victories on two continents within 24 hours to cement a unique international debut for the recently launched vehicle.

Victory for Mikko Hirvonen and Jarmo Lehtinen on the historic Monte Carlo Rally was supported by victory on the Q-Tel Qatar Rally by Nasser Al Attiyah and his Italian co-driver Giovanni Bernacchini in an Autotek supported version of the newly released car.

Only homologated by the FIA on 15th January 2010, the Ford Fiesta S2000, developed by M-Sport's technical team under the direction of Christian Loriaux, took back-to-back victories in what can arguably be described as two of the toughest tarmac and gravel events in the international calendar.

M-Sport Managing Director, Malcolm Wilson OBE was keen to point out the contribution made by all of the team towards this historic success: "This really is a perfect debut for the Fiesta S2000. The performance of the car on both the demanding stages of the Monte and the incredibly rough stages in Qatar has proven the exciting potential of the car in all conditions. The results are a just-reward for the hard work and dedication that has been shown by everyone involved in the development of the car. Our technical partners have excelled and the fantastic team effort that has seen all the departments at M-Sport pull out all the stops to get these cars to the start-line under difficult conditions must be applauded."

This weekend's result is just the tip of the iceberg for the Ford Fiesta S2000 rally car as M-Sport now begin the daunting task of delivering 22 cars to customer teams over the next six weeks with cars going to Finland, Czech Republic, Ireland, Spain, South Africa, Poland, Portugal, Abu Dhabi and Italy.

-source: m-sport


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ESPN.com Article By: Jeffri Chadiha

Tragedy spurs Clark to excel: As he climbs ladder to stardom, Colts TE is inspired by memory of mother

INDIANAPOLIS -- The high-pitched shriek rattled Dallas Clark and sent him racing through that small white house in Livermore, Iowa.

He was only 18 then, a bright-eyed high school senior just three days from graduation and a long way from NFL stardom. But when Clark burst into his garage back in 1998, he saw how fast he was about to grow up: His 49-year-old mother, Jan, had stopped breathing. She had collapsed while cleaning up for Dallas' upcoming celebration.


Clark instantly spun back toward the house. He charged inside to call 911, then returned moments later to try resuscitating his mother with the help of his aunt, Judy Jacobson. Paramedics would tell Clark later that Jan wouldn't have survived the heart attack even if she'd been transported to the hospital located 10 miles away. To this day, Clark figures that's what medical technicians tell teenagers who have just watched their mothers die in their arms.
That's the first thing to understand about Clark -- the pain of that moment will never pass. It was right there in his face a few weeks ago as he leaned against a wall at the Indianapolis Colts' training facility. Clark choked back tears as he recounted the memories, fully aware that his path to becoming one of the league's best tight ends began when Jan died.

"I keep thinking it would be nice for her to see me doing these things," Clark said.

"She didn't get to see my first game in the league. She didn't get to see my first touchdown. My wife [Karen] and I have a 7-month-old son [Dane], and she never got to see him. You think it's going to get easier, but it really never does."

If Jan Clark were alive, she would be delighted by how far her youngest son has come. Clark has been a key component of the Colts' 8-0 start and race to AFC supremacy, a status that will be tested when the 6-2 New England Patriots visit Sunday night.

This fall, the seven-year veteran has taken his game to new heights. His 60 receptions rank second in the league. Clark's 703 receiving yards put him on pace for his first 1,000-yard season.

For a man who has spent most of his career operating in the shadows of teammates with higher profiles -- and more-heralded tight ends around the league -- this season has been Clark's official coming-out party.

No longer "third fiddle"

His timing couldn't be better, either. The offseason trade that sent Tony Gonzalez from the Kansas City Chiefs to the Atlanta Falcons means 30-year-old Clark has a strong shot at making his first appearance on the AFC Pro Bowl roster.

There also are so many young tight ends on the rise that it's hard for everybody to receive adequate recognition. That group includes players such as Philadelphia's Brent Celek, Seattle's John Carlson, San Francisco's Vernon Davis and Houston's Owen Daniels (although he recently went on injured reserve with a torn ACL).

"There are so many big tight ends who can run that it's easy to overlook someone like Clark," said Kansas City Chiefs strong safety Mike Brown. "He has above-average size and above-average speed, but he's as good as anybody at the position."

Clark has been making life harder on opponents with each passing week. He caught seven passes for 183 yards -- including a first-play, 80-yard catch-and-run touchdown -- in a 27-23 victory over the Miami Dolphins on Sept. 21.

Clark added another eight receptions for 99 yards in an 18-14 defeat of the San Francisco 49ers on Nov. 2.

And in the 20-17 Week 9 victory over the Houston Texans, he delivered again: a career-high 14 receptions for 119 yards.

Clark should be just as tough for New England to handle.

"He really limits what you do defensively," said Texans defensive coordinator Frank Bush.

"You want to cover him with a nickelback, but he's so big that he can push around a smaller defensive back in the run game. And when you try to put a linebacker on him, he can just run by that person. You usually end up playing zone just to deal with him."

What makes 6-foot-3, 252-pound Clark even more dangerous is his versatility. He can line up: (1) on the line of scrimmage next to the offensive tackle; (2) out wide; (3) in the slot; or (4) in the backfield.

Clark is so effective running routes from all those spots that the St. Louis Rams recently paid him the ultimate respect in a 42-6 Colts win on Oct. 25 -- they opened the game with five defensive backs. Although Indianapolis had lined up in its base offense to start the contest, the Rams wanted an extra secondary member available to shadow the tight end.

Those tactics still haven't been enough to slow Clark's production. After years of watching wide receivers Marvin Harrison and Reggie Wayne serve as the primary threats in the Colts' system, he's heading toward his first 100-catch season.

"I really don't know why my numbers are up," Clark said. "I don't know if it's because Marvin isn't here anymore or because we have so many new receivers. I get asked that a lot, but my thing always has been to just show up to work and give it everything I have. If the ball comes my way, I try to make a play."

"Dallas has had a great attitude ever since he's been here because he's usually been the third fiddle," Colts quarterback Peyton Manning said. "He was in the game plan, but we always featured Marvin and Reggie.

"And when Brandon Stokley was here [from 2003 to 2006], Dallas really became the fourth fiddle. But now, defenses are giving him a lot of opportunities and we're looking to take advantage of them."

Coping with a crushing loss
One reason Clark has never complained about his role is that he really doesn't see the value in whining.

As Colts coach Jim Caldwell said, "You always can find Dallas on the practice field because he's the one having the most fun."

The Colts even get a kick out of Clark off the field. When the team traveled to Miami for Super Bowl XLI in February 2007, he was teased for his outfit -- a cream-colored suit with a mock turtleneck that Clark figured would fit in with the South Florida crowd.

Said Colts center Jeff Saturday: "Dallas is definitely a bit of a country boy."

Clark doesn't mind that label. In fact, he still lives in Livermore, a town of roughly 430 people, in the offseason. Everybody knows his family -- he has two older brothers, Derrik and Dan -- and people always make him feel loved.

"I love what you get from being in a small community," Clark said.

"When my mother died, everybody pitched in and brought food to help out. You don't forget that stuff. That's why, even though I'm here doing my thing, I always feel like I'm representing them. I'm always trying to stay grounded."

That's exactly how Clark was raised after Jan divorced Doug Clark during Dallas' childhood. She had two older sons, and they learned the value of dependability from her. She never missed any of her sons' games, and she always was easy to find.

Jan was once so into one of Dallas' childhood basketball games that she literally moved with him down the stands as he dribbled the ball upcourt.

"She raised three of the most ornery boys you'd ever find, and she was always there for us," Dallas said. "She was everything."

Jan's death rocked the entire town. She had worked as the city clerk, and just about everybody knew her. In fact, the Clarks didn't have to think hard about where to have her funeral. To accommodate the huge crowd, they held it right there in the gymnasium at Clark's school, Twin River Valley High in Bode, Iowa.

Clark easily could have drifted after that point. But that's when everything he had learned from his mother and his brothers, both of whom played football in college, made an impact.

Although Clark was going to be a walk-on linebacker at Iowa later that fall, he wasn't going to give up on himself.

As his Aunt Judy said, "You know the saying, 'When a boy becomes a man'? That time was a big step for Dallas."

"The best thing about Dallas is that he wants to compete," Dan Clark said.

"I think that helped him when our mother died. He always had the mental toughness to keep going. And I really think he didn't want to disappoint Mom."

An unlikely, rocky path to stardom at Iowa
Clark's road didn't get any easier in college. After breaking his collarbone playing high school baseball, he wasn't even on the Hawkeyes team as a freshman (he was a "gray shirt" because of his injury). He made money by cutting the grass at Kinnick Stadium. His second year was ruined by an appendectomy.

Once Clark got on the field in his third year of school -- his redshirt freshman year of eligibility -- his shortcomings as a backup linebacker limited him. He played primarily on special teams.

When Dallas asked Derrik to review film of Dallas' defensive skills, Derrik was stunned.

"There was no technique," said Derrik, who played linebacker at Iowa State.

"In high school, all Dallas had to do was see the ball and run to get it. But in college, he was taking so long to see the ball that he was getting gobbled up by the offensive linemen. That's how slow he was at reading the play."

Clark might have remained an unsuccessful linebacker if not for a snowy day in January after his third year at Iowa. When his roommate, then Iowa quarterback Kyle McCann, asked him to play catch in the team's indoor training facility, Hawkeyes coach Kirk Ferentz just happened to be walking by during their session.

What Ferentz saw was the prototype for a pass-catching tight end: a big kid with soft hands, surprising agility and a natural feel for running routes.

Although Clark always had wanted to be a linebacker just like Derrik, he was Iowa's starting tight end by the next season. As a tribute to Jan, he wrote "Mom" on the tape wrapped around his wrists for games.

"It didn't take long for us to see he could catch the ball and run with it," said Hawkeyes offensive coordinator Ken O'Keefe.

"Dallas would catch a 5-yard pass and go 50 yards with it. He once caught a simple dump-off and went 95 yards for a touchdown. He just had a knack for knowing how to finish plays."

Clark developed so quickly that he won the John Mackey Award -- given to the nation's top tight end -- as a junior. But he still didn't feel like a star when he passed up his senior year to enter the 2003 NFL draft.

After playing a round of golf with his brothers, Clark spent the rest of the day holed up in a hotel room outside Iowa City with a few family members. Even though he was projected as a top pick, he didn't want any reporters or fans finding him. He had watched Derrik go undrafted a few years earlier and feared facing the same fate.

When the Colts selected him 24th overall, Clark still didn't savor his success.

"I don't even know if I believed I was a first-round pick in my first year," Clark said.

"I was totally oblivious to what that meant. Some guys get an ego boost, but I felt like I had to prove myself even more. I didn't want to be one of those guys that the organization is always waiting to develop."

Manning's roommate and go-to guy
Still, there was a steep learning curve for Clark.

At Iowa, he often used his natural ability to succeed. In his first few years in Indianapolis, Clark had to deal with the Colts' complex offense.

"I never remember getting a phone call from him where he said he wasn't getting the ball enough," Derrik said. "Instead, he would say things like, 'Do you know how much I screwed up today?' He really had to bust his hump to learn what he was supposed to do."

Clark eventually found his way. He averaged 30 receptions through his first four seasons, then his numbers increased as injuries sapped Harrison's effectiveness.

There was a 58-catch season in 2007, a year when, Clark said, "I finally started feeling like the offense was coming naturally to me, that I wasn't always thinking about what to do."

In 2008, Clark improved again -- he caught 77 passes for 848 yards, although those numbers still weren't enough to put him in the Pro Bowl (Gonzalez and San Diego Chargers star Antonio Gates were selected, and Daniels was the team's alternate).

This season, Clark keeps showing how much his chemistry with Manning -- who rooms with Clark on road trips -- is yielding huge benefits for an offense that hasn't changed much schematically.

"A lot of Clark's success has to do with him having one of the best quarterbacks ever," said Chiefs defensive back Brown, a 10-year veteran and former Pro Bowl selection with the Chicago Bears.

"He knows how to get to the right spot on the field, and Peyton knows just where to put the ball so only [Clark] can catch it. They can just look at each other and know exactly what the other one is going to do."

That was the case in that victory over the 49ers. After catching just three balls in the first half, Clark caught five in the second, including three that resulted in critical first downs in the fourth quarter.

After the contest, Clark met with a collection of friends and relatives who had made the trip over from Livermore for the game. There was wife Karen with a beaming smile and Derrik wearing his younger brother's college football jersey. Jan's old high school basketball coach had driven over, as well.

Of course, there's always one person missing from these special evenings, but Clark realizes his mother would be proud of what he has become.

There was a time when Dallas Clark was merely another talented player in the Colts' high-octane offense. Now, he's taking his rightful place among the elite tight ends in the NFL.

"As hard as it's been, I really do love the road I've traveled to get to this point," Clark said.

"It's made me appreciate all the little things that come with this game. I know it's a blessing to be here. And that's why I'm going to make sure I always enjoy it."

Senior writer Jeffri Chadiha covers the NFL for ESPN.com.


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FORD TRANSIT CONNECT TAXI ?ON DUTY?; NEW PEOPLE MOVER RUNS ON GREEN FUELS WITH NEW ENGINE OPTION


 
Transit Connect Taxi goes into production and will be available for the 2011 model year

  • Transit Connect is built on a dedicated commercial vehicle platform, tested to Ford's toughest truck standards, offers a fuel-efficient 2.0-liter four-cylinder gas engine and is designed to meet the extreme demands of taxi service
  • A new engine prep package allows conversion to efficient, clean-burning compressed natural gas (CNG) or propane (LPG, or liquefied petroleum gas)
  • Transit Connect's roomy, easy-to-access interior provides passenger comfort and ample luggage storage space, even after modification to contain CNG/LPG fuel tanks

2011 FORD TRANSIT CONNECT ELECTRIC & TAXI MEDIA SITE

CHICAGO, Feb. 9, 2010 - The Ford Transit Connect Taxi will go into production and arrive in dealerships later this year as a 2011 model, adding to Ford Motor Company's leadership in the North American taxi market.

Making the announcement today at the Chicago Auto Show, Ford also said it will introduce engine prep packages on all Transit Connect models - base and taxi - allowing conversion to efficient, clean-burning compressed natural gas (CNG) or propane (LPG, or liquefied petroleum gas). Both CNG and LPG are popular among taxi operators because of their low cost of ownership.

The roomy, flexible interior of the Transit Connect - the 2010 North American Truck of the Year - is perfectly suited for taxi service and conversion to CNG and LPG. The vehicle's 135 cubic feet of cargo space accommodates a compressed gas tank while leaving ample passenger legroom and cargo capacity.

"While meeting with taxi operators in cities throughout the U.S., we found considerable interest for vehicles that run on alternative fuels," said Mark Fields, Ford's president of The Americas. "The Transit Connect Taxi, combined with an engine modified by Ford to use CNG/LPG, is designed to meet that need. This marks a new era in 'green' transit."

To further serve taxi operators, Ford will provide required calibration specifications for the CNG or LPG conversion. By properly following Ford's specifications, the conversion can be completed without voiding the engine's warranty.

The alternative fuel advantage
According to the U.S. Environmental Protection Agency, CNG is less expensive and burns cleaner than gasoline, resulting in 30 percent to 40 percent less greenhouse gas emissions. Propane also burns cleaner than gasoline.

"Compressed natural gas and propane offer more than sufficient power for vehicles because they are high-energy fuels," said Rob Stevens, Transit Connect chief engineer. "Another natural benefit for these fuels is they provide an overall lower emission of greenhouse gases compared to gasoline. Additionally, operating on CNG or LPG provides the operators lower fuel/operating costs for their fleet."

Furthermore, nearly 87 percent of natural gas used in the United States is domestically produced. There also are government tax credit incentives for fleets to convert to alternative fuels.

Since October 2009, CNG prep packages have been available on E-Series vans with 5.4-liter and 6.8-liter gas engines.

A conversion-ready interior
The Transit Connect Taxi offers an outstanding interior package for people and cargo. With its open architecture, the taxi provides excellent interior headroom and passenger visibility. The vehicle's rear seat has been moved back three inches to maximize passenger comfort. Plus, with 6.5 inches of ground clearance, passengers step easily through the dual sliding doors. Additional climate control ventilation has been added for rear seat passengers.

The Transit Connect Taxi also features a wiring upfit package with a hole in the roof for signage, vinyl front and rear seats, rubber rear floor, sliding second-row windows and standard third-row windows - all of which are factory installed. Additional installation of technology and other taxi modifications such as roof signage and the optional seating partition are handled by taxi upfitters in local markets.

The vehicle's cargo area easily accommodates compressed natural gas tanks directly behind the second-row seat, still allowing ample luggage storage.

Technology on the go
Ford is collaborating with Creative Mobile Technologies, LLC (CMT), to integrate premier payment processing and passenger information technologies in the Transit Connect Taxi.

Ford and CMT also are developing strategies for potential integration of Ford Work Solutions, a suite of productivity technologies for business owners providing a wireless in-dash computer with full high-speed Internet access and navigation. "Ford has demonstrated a significant commitment to support the taxi industry with not only a dedicated product but also with the commitment to work with the technology companies that support the industry," said Jason Poliner, chief operating officer, CMT. "Ford understands that the taxi business is not just the vehicle but a complete technological solution."

Evidence of how this technology could work in the future is included in the Transit Connect Taxi. It also features an 8.4-inch electronic infotainment and navigation screen that shows cab fare, news, weather, sports scores and stock ticker. With the touch screen, passengers also can select their choice of programming, follow the taxi's journey on a map, or scroll through a list of points of interest along the route - including restaurants, museums and shops.

Once at the destination, the screen displays the fare with options to pay via cash, credit or debit. Cardholders can swipe their card, select a pre-calculated tip recommendation or utilize the touch screen to enter a tip amount, and complete the transaction right from their seat.

Building on taxi leadership
The "green" taxi isn't new at Ford, which has been a leader in the taxi business for decades. Ford was the first manufacturer to introduce gas-electric hybrid-powered taxis into North American fleets with the launch of the Ford Escape Hybrid in San Francisco and New York City in early 2005.

Built on a dedicated commercial vehicle platform and tested to Ford tough truck standards, the Transit Connect Taxi - including gasoline-powered versions and those modified to operate on CNG/LPG - is designed to meet the extreme demands of taxi service.

With its standard 2.0-liter, four-cylinder engine and automatic transmission, the conventionally powered Transit Connect is expected to deliver an estimated 30 percent improvement in fuel economy over many of today's traditional taxis.

"Transit Connect already has proven that it offers tremendous versatility for commercial fleet use," said Gerry Koss, Ford fleet marketing manager. "The Transit Connect taxi, combined with the capability for CNG/LPG conversion, further demonstrates its flexibility."


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Dallas Clark Answers Questions

1. Who do you think the best tight end in the NFL is (besides yourself of course)?

I admire what Tony Gonzalez does as a TE. The way he has been able to play at such a high level for such a long time says a lot about him as a player.

2. What was your first car?

Red, 1989 Chevy Beretta

3. If the season ended today, which team do you think would be the toughest to play in the playoffs?

That's the great thing about this league, if you make it to the playoffs that means you have a really good team and anything can happen. So that is a tough question to answer because it seems every team is tough when you get to the playoffs!

 

Reminder: The autograph session is November 9, 2009 from 6:00 to 7:30 pm in our showroom. Please visit our website for additional details www.pearsonford.net


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Ford Launches Chapter 2 of the Fiesta Movement

 
Ford Launches Chapter 2 of the Fiesta Movement

If you thought the original Fiesta Movement was cool, wait until you dive into Chapter 2. This time it enlists 40 people to tell the story of the newest Ford car in 16 cities across the country.

The Fiesta Movement was a social media initiative designed to create excitement about the new Ford Fiesta, putting the small car on the minds of thousands of people nationwide in the U.S. in 2009.

Fiesta Movement Chapter 2 consists of 20 teams comprised of two agents each. These agents were selected from over 1,000 applicants. Their mission will be to redefine the way Fiesta is brought to market by interacting with consumers online and offline, while bringing Fiesta to their communities.

"This was a natural progression from the first phase of the Fiesta Movement," said Connie Fontaine, Ford Brand Content and Alliances manager. "Chapter 2 will still be rooted in social media, but this time the content will also live offline and find its way into new mediums. Fiesta needs to clearly be the star now as the agents share their work within their communities and beyond."

Agents will complete a series of missions, where they will compete in challenges locally that leverage the best of their communities, allowing them to open the discussion about Fiesta through social media and beyond.

After completing a challenge, agents will produce and place the creative content online at www.fiestamovement.com, where followers also can keep up with their favorite agents. The best content will be recognized based on online consumer interaction and consumers' opinions about the agents' work, and will be amplified in local media and events as well as through a variety of national mediums.

One of the missions in Chapter 2 is called "Show the World UR Personality," where agents will design their Fiesta wrap, working with designers to create a wrap that fits their team's personality. Their personalized Fiesta will be delivered to the agent team, and the best wrap, as voted on by the fans on www.fiestamovement.com, will later be available to consumers. Additionally, the winning wrap will be integrated into a future national Fiesta display.

The first Fiesta Movement generated more than 6.2 million YouTube views, more than 750,000 Flickr views and nearly 4 million Twitter impressions. The Fiesta Movement also set a Guinness World Record for the most attendees at a tweetup during the Fiesta Movement Awards Celebration in West Hollywood in December. This unprecedented event brought together 1,149 Fiesta Movement agents and Twitter friends.

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